Data-Driven Digital Business

Brought to you by thought-leaders

Pure Storage

Enterprises that were forced to pivot to digital in 2020 are overhauling their data storage strategies to survive and thrive in the new era of business. How do you deliver the modern data experiences employees and customers now expect?

Leaders need to rethink their approach to digital business and adopt always-on, high speed digital engagement, no-touch IT operations and elastic acquisition. Pure Storage are here to show you the way.

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Access articles and reports written by industry experts and thought leaders at Pure Storage


Accelerating the Global Move to Digital Business

This article from digital business solutions experts, Pure Storage, explores some of the new technologies that are shaping the as-a-service, digital engagement-first world of business.

4 Key Areas to Invest in to Optimise for Digital Business

Data storage experts Pure Storage lay out the top investments CIOs should prioritise to optimise their organisation for digital business.

Why Should Executives Care About Data Storage?

Data storage is more than 'just infrastructure' in 2021, powering revenue predictability, mitigating risk and driving customer loyalty. Pure Storage explores why in this article.


Why Data Is Key to Transformation, Experience & Remote Operations

This report from Pure Storage explores the leading data storage, management and security strategies that are driving successful transformation in the remote era.

Reinvent Your Digital Business for Sustainable Post-Crisis Transformation

This report from data storage experts Pure Storage explores how organisations can thrive and survive post-pandemic by embracing modern data storage, agile deployment, and a digital mindset.

The Road to Recovery with Data-Led Rapid Agility

Companies everywhere have faced disruption this past year. But this won’t be the last time, so readying yourself now is fundamental for future stability....


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& Enhance Your Modern Data Experience

Wes supports global customers with strategic insight and implementing business transformation. He brings creativity, thought-leadership, drive and enthusiasm that inspires excellence and achieves results.

Wes van den Berg, Pure Storage

Wes van den Berg
Vice President & General Manager UK&I, Pure Storage
Connect with Wes on LinkedIn


My ability to motivate, inspire and coach through creativity and thought-leadership delivers rapid revenue growth and long-term talent development.


Hear from Influential Thought Leaders

Listen to episodes from The CEO.digital Show where we discuss ideas around data-augmented experiences, application agility, data security and more.  

Interested in featuring as a guest on The CEO.digital Show? Register your interest with Kalin Hitrov

Naomi Newport, VP of Global Enablement at Pure Storage, on Building Modern Data Experiences for Top Enterprises

What defines a market leading enterprise today? For Naomi Newport, it’s their ability to build a powerful data-driven experience, combined with an empathetic approach to the workplace. In this episode of The CEO.digital Show EXTRA, we learn more about Naomi’s views, including what data centres can do to promote sustainability and much more.

Michael Taylor, IT Director at Mercedes-AMG Petronas F1 Team, on the Tech & People Powering Motorsport Success

Michael Taylor, Mercedes-AMG Petronas F1 Team’s IT Director, joins this week’s episode of The CEO.digital Show to explore the technology and people behind the motorsport.

Matt “Kix” Kixmoeller, VP, Strategy at Pure Storage, on How DevOps Became IT’s Number One Customer & Bringing Fluidity to Your Data Strategy

Matt “Kix” Kixmoeller is on The CEO.digital Show this week to reveal why DevOps became IT’s number one customer and to share how large enterprises can bring fluidity and flexibility to their data strategy – and future proof it.

Brought to you in collaboration with 

Pure Storage® gives technologists their time back. Pure delivers a modern data experience that empowers organisations to run their operations as a true, automated, storage as-a-service model seamlessly across multiple clouds. Pure helps customers put data to use while reducing the complexity and expense of managing the infrastructure behind it.

For more information, visit https://www.purestorage.com/


Kalin Hitrov
Digital Campaign Manager
kalin.hitrov@ceo.digital | +44(0)20 3687 3956
Connect with Kalin on LinkedIn