Cloud-Native Architecture

Brought to you by thought-leaders

Pure Storage

Today, enterprises are increasingly reliant on data to drive decision making. But this requires robust data storage. To guarantee success, IT leaders must redefine the storage experience and empower innovators by simplifying how people consume and interact with data. The solution is cloud-native architecture – and Pure Storage know how to deliver it.

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Read the Latest on Cloud-Native Architecture 

Access articles and reports written by industry experts and thought leaders at Pure Storage


From Seismic Disruption to a New Era of Success in Five...

Discover the five steps to accelerating digital transformation through rapid agility in this step-by-step guide from Pure Storage.

Insuring Your Organisation Against the Impacts of Seismic Change

Many organisations have found that they are unable to adapt their business models and accelerate digital transformation. To lay the right foundations, modernising your infrastructure is key. Here's why.

Why Do Some Organisations Thrive in a Crisis?

In challenging times, there are always some organisations that exhibit extraordinary longevity, and an ability to adapt quickly to changing times. We explore how this is possible, and whether they share a set of common characteristics.


The Road to Recovery with Data-Led Rapid Agility

Companies everywhere have faced disruption this past year. But this won’t be the last time, so readying yourself now is fundamental for future stability....

Enterprise Cloud Adoption for Every Stage of Cloud Maturity

Cloud architecture frontrunners Pure Storage reveal exclusive insights from a survey of senior infrastructure, network and architecture leaders on the key challenges of cloud adoption.

Protect Your Applications for Kubernetes Success

Pure Storage are experts in all things containers, including how to protect your applications in Kubernetes environments. This report details the principles, best practices, and use cases of Kubernetes application protection.


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& Enhance Your Cloud-Native Architecture

Wes supports global customers with strategic insight and implementing business transformation. He brings creativity, thought-leadership, drive and enthusiasm that inspires excellence and achieves results.

Wes van den Berg, Pure Storage

Wes van den Berg
Vice President & General Manager UK&I, Pure Storage
Connect with Wes on LinkedIn


My ability to motivate, inspire and coach through creativity and thought-leadership delivers rapid revenue growth and long-term talent development.


Hear from Influential Thought Leaders

Listen to episodes from The CEO.digital Show where we discuss ideas around rapid agility, and cloud-native architecture. 

Interested in featuring as a guest on The CEO.digital Show? Register your interest with Kalin Hitrov

Michael Taylor, IT Director at Mercedes-AMG Petronas F1 Team, on the Tech & People Powering Motorsport Success

This week we were pleased to welcome Michael Taylor, IT Director at Mercedes-AMG Petronas F1 Team to the show. He shares what it takes to deliver unfaltering IT services in an always-on industry, and how he’s navigating the IT implications of 2021’s complex new financial regulations for the industry. He also shares why prioritising people and processes can be more important than technology itself.

Matt “Kix” Kixmoeller, VP, Strategy at Pure Storage, on How DevOps Became IT’s Number One Customer & Bringing Fluidity to Your Data Strategy

Matt “Kix” Kixmoeller is on The CEO.digital Show this week to reveal why DevOps became IT’s number one customer and to share how large enterprises can bring fluidity and flexibility to their data strategy – and future proof it.

Brought to you in collaboration with 

Pure Storage® gives technologists their time back. Pure delivers a modern data experience that empowers organisations to run their operations as a true, automated, storage as-a-service model seamlessly across multiple clouds. Pure helps customers put data to use while reducing the complexity and expense of managing the infrastructure behind it.

For more information, visit https://www.purestorage.com/


Kalin Hitrov
Digital Campaign Manager
kalin.hitrov@ceo.digital | +44(0)20 3687 3956
Connect with Kalin on LinkedIn