Marketing

Proof Analytics CEO Mark Stouse, on how CMOs can leverage data...

Mark Stouse, founder and CEO of Proof Analytics, sits down with us to prove the impact of marketing initiatives, and discuss the role of data in innovation and the future of generative AI. Listen now!

Frankendecks: How Out of Date & Brand Sales Decks Hurt Your...

Marketing and sales teams are held back by redundant sales decks and information not aligned with brand: Frankendecks. Sales enablement is the way out. Read more to find out how.

Creating a Sustainable Content Strategy that Supports Business Growth 

How do you ensure that your content supports your business growth? Download this Sitecore guide to see how the 3Rs of content strategy can get you there.

80% of UK Consumers Concerned About How Their Data Is Used

With most UK consumers concerned about how their data is used, brands can make a social impact and grow their market share. If only they addressed these concerns. Find out how in this exclusive article. 

Composable Ecommerce Is the Future of Online Shopping   

To meet rapidly changing customer demands, market leaders are adopting composable ecommerce. But how is it different? And what are its benefits? Read to find out.  

Tapping into Heightened Revenue Potential in Your Customer Conversations with AI

At CogX 2022, we heard from Ed Challis (Re:Infer) and John Veichmanis (carwow) about how conversational AI can enhance business potential and CX. Find out more right here.

Preparing Your Enterprise for the Cookieless World

In 2022, the most important change for customer experience will be the proposed phasing out of third-party cookies. Discover how you can prepare today.

Achieving Certainty of Outcome in Marketing Depends on Data, Tech Stack...

How do seniors marketers stand out in the market? They achieve certainty of outcome for their efforts through data. Read this article to find out how you can replicate their success in your marketing.

The Art of Gaining True Insights in a Cookieless World

How will your digital marketing strategy be affected by Google’s proposed deprecation of third-party cookies? And how can you prepare now? Read the full report.