Survey: Covid-19’s Impact on the CIO’s Evolving Role
The global pandemic has changed the way the world works. Adobe looks at how the role of the CIO has evolved following a survey of over 500 CIOs from around the world.
Vue Cinemas Case Study: How to Implement Omnichannel Personalisation at Scale
Omnichannel personalisation at scale is one of the biggest challenges for marketers. Download this Vue Cinemas case study to see how they managed to do it.
Preparing Your Enterprise for the Cookieless World
In 2022, the most important change for customer experience will be the proposed phasing out of third-party cookies. Discover how you can prepare today.
April Mullen, Director of Brand & Content, SparkPost: Rising Consumer Privacy...
CEO.digital chatted with April Mullen of SparkPost for this exclusive Q&A interview on why the changing landscape of consumer privacy is fuelling more business investment – and smarter personalisation. Read now.
Email Is Still the Unsung Hero of Marketing, But Will Apple’s...
Sam Holding of SparkPost analyses the new iOS15 update and what it means for the world of email marketing in this guest spotlight.
Omnichannel Banking: Meaning, Examples, Benefits & Challenges
Omnichannel has already revolutionised retail – what's it doing for banking? Explore analysis and insight that covers onboarding, operations, marketing and sales.
How to Deliver Powerful Personalised Experiences with Sitecore & Salesforce
Only through a fully rounded approach to customer experience can IT and marketing build the loyalty they need. This is how to integrate Sitecore CMS and Salesforce CRM.
Switching to First-Party Data Will Help You Personalise More & Create...
As the diversity of data sources increases, online brands are choosing first-party data as their best bet. Find out how it is helping them orchestrate seamless experiences across devices in this infographic.