CMO

Proof Analytics CEO Mark Stouse, on how CMOs can leverage data...

Mark Stouse, founder and CEO of Proof Analytics, sits down with us to prove the impact of marketing initiatives, and discuss the role of data in innovation and the future of generative AI. Listen now!

Five concurrent strategies for omnichannel gold, from McKinsey & Company’s B2B...

The B2B landscape has shifted. Omnichannel excellence is now being rewarded with market share gains, but how are they achieving it? We unpack five points from the latest McKinsey & Company Pulse survey report.

Flox founders Alistair Bryan and Jaie Genadt: Disrupting events with revolutionary...

Flox is a revolutionary new metaverse events platform taking the industry by storm. Their founders, Alistair Bryan and Jaie Genadt, answer our questions in this exclusive Q&A.

Mimi Nicklin, CEO at FREEDM & Founder of Empathy Everywhere: How...

Mimi Nicklin, Nomdad CEO of FREEDM and Founder of EmpathyEverywhere.co discusses how to be an industry leading CEO from anywhere. Read on for her exclusive insights.

Innovation with Metaverse Requires First-Hand Experience & Experimentation

How can enterprise leaders make the right decision with metaverse innovation? Find out why first-hand experience and experimentation are key to the future in this article.

Can AI Boost Your Digital Transformation Strategy in Today’s Volatile Times?

Businesses are putting greater amounts of data to use, predicting the future, and reaping vastly better results. Discover how AI is helping them in this article.

Six Reasons You Need a Google Analytics Alternative

Google’s Universal Analytics will be a GDPR casualty in less than a year. Ricardas Montvila, VP, Global Strategy at Mapp Digital shares 6 reasons to embrace GA alternatives for your future analytics needs.

From Legacy to Low Code: The Systems Revolution for Retailers

Retailers are hunting for ways to make their business more resilient in the face of ongoing crises. For Rob Shaw of Fluent Commerce, low code systems could be the answer. Discover more in this guest article.

Using a Digital Experience Platform to Adapt to Evolving Customer Expectations

Changing attitudes among consumers are forcing brands to re-evaluate their digital experiences. For Diane Murray of Progress, novel digital experience platforms could be the answer…