Your roadmap for a digital-first business

The Fourth Industrial Age

Get onboard with disruption

Microsoft partners with thousands of organizations, and each is on a digitally transformational journey. This report will share insights, examples, and answers on how to foster a digital-first business for Industry 4.0.

Many businesses are sold on the “why” of digital transformation, they are stuck on the “how.” How do you transform for success in the future while running your business today?

View this report and gain insights from digital leaders at Microsoft on themes such as:

  • Mindset for change (page 4)
    Everyone talks about agility – but what if you’re a larger organization where processes have to be followed? Explore how ‘rapid incrementalism’ bridges the gap
  • Reimagining leadership (page 5)
    The role of IT leaders in raising expectations of IT throughout the business
  • The 4 pillars of transformation (page 6)
    How to strike a balance between focusing on the customer, and empowering employees to improve operations and processes
  • Transforming customer engagement (page 8)
    View a proven template for gaining a consistent, 360-degree view of your customer across all touch points and channels
  • Use case: Lowe’s (page 10)
    Find out how the US home improvement firm was able to offer its customers ‘live’ previews showing how proposed designs would look in their homes
  • Customer engagement roadmap: the 4 phases (page 11)
    Exploring your data model, a 360-degree of the customer, the customer journey, enabling predictive experiences and offers
  • Use case: Enabling the everywhere office (page 13)
    See how Microsoft Japan gained 3,281 productivity hours and saved $10,000 per employee
  • Breaking down information barriers (page 16)
    Get a 4-stage blueprint for empowering employees: spanning data taxonomy, productivity, mobile, and analytics
  • Optimizing buildings for IoT (page 18)
    Learning about your work environment, and gathering data, to make the most of your resources
  • Using predictive in the sales process (page 19)
    Giving sellers the tools to predict when to approach a customer, and whether they’re ready to buy
  • Embedding software and technology into products (page 22)
    Uncovering how companies across a range of industries generated an average of $100 million more
  • Using data to enter new markets (page 23)
    Building a next-generation digital assistant with deep dynamic learning
  • Roadmap for transforming products (page 26)
    3 phases: connecting people, teams, products; analytics; implementation

Klaus Schwab, Founder and Executive Chairman, World Economic Forum January 2016