Guest Articles is a global community of C-level decision-makers and leaders working in or with technology across all sectors. Every month, we collaborate with experienced and insightful individuals from the C-suite for our guest articles. See how the tech world is evolving and learn what you can do to maintain competitiveness straight from the people who are fuelling change.

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How Email Can Help Businesses Scale During Economic Uncertainty

Sam Holding, Head of International at SparkPost, examines one of the most important yet overlooked channels for marketing scalability: Email. Do you need to reassess your strategy?

Simplifying the Modern Applications Journey with Dell Technologies Cloud Platform

We hear from Dell Technologies' Brian Payne on how Dell's cloud platform is powering simpler journeys for modern applications.

7 Reasons Why Every Organisation Should Plan for Digital ID Adoption

Businesses must react to the ever-evolving world of digital ID and adopt it in their practices or risk being left behind, argues Nick Mothershaw of the OIX.

5 IT Leaders on Why They Went Hybrid Cloud

VMware interviewed five IT leaders from around the world to find out why they chose hybrid cloud. Find out what they had to say and watch their interviews here.

How M&A Activity Could Increase Your Skills Shortage

Mergers and acquisitions skyrocketed in 2021, but all this activity could leave some enterprises with skills shortages. Learn why and avoid the issue with these insights from Jonathan Beech of Migrate UK.

Full Fibre Versus Gigabit Broadband – What Happened to Boris’ Big...

David Hilliard, CEO of Mentor Europe, discusses how the UK Prime Minisiter's pledged full fibre for everyone, and why he's backtracked now.

Putting the Personal Back into Personal Data

In this article from frequent guest writer Michael Queenan (CEO, Nephos Technologies), we learn about why enterprises should get ahead of the curve when it comes to personal data and data protection issues. Read now!

What Is Customer Lifecycle Marketing?

Jill Grozalsky from Sitecore outlines the benefits of customer lifecycle marketing in this new guest spotlight for

The Right Tools for Remote Working: Working from Home in a...

Damian Hanson of CircleLoop shares his thoughts on how to work from home in a way that promotes wellbeing in this new guest article. Expect insights on using the right tools and more.