Guest Articles

CEO.digital is a global community of C-level decision-makers and leaders working in or with technology across all sectors. Every month, we collaborate with experienced and insightful individuals from the C-suite for our guest articles. See how the tech world is evolving and learn what you can do to maintain competitiveness straight from the people who are fuelling change.

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3 Ways Consumer Tech Can Drive Growth With a D2C Model

Guest writer Jaspreet Singh of Publicis Sapient shares three ways to fuel consumer tech growth with Direct-to-Consumer models. Read the full article now.

4 Reasons Why Distributed Workforces Are Empowering Companies

Saša Petrović of Citrix joins us once again, this time to lay down his thoughts on the benefits of distributed working and why it's here to stay. Read the full article now to see more of the positive impacts of remote working in 2020.

Correlate Your Datasets for Improved IT Security & Monitoring

Anthony Osborn, Product Manager at Intergence, is in the guest spotlight this week with a look at data correlation and its potential for improving cybersecurity.

Positive Employee Experiences & Enhanced Cybersecurity Are One & the Same

Saša Petrović of Citrix shares his thoughts on the inseparable partnership between positive employee experiences and cybersecurity. Read the full guest article now for a fresh perspective as we head into 2021.

Experiential Marketing in the Age of the Digital Buyer

Virtual engagement is now a necessity rather than a nice-to-have. But as organisations around the world continue to move their physical events into the digital world, what innovative solutions can marketers use to create personalised virtual experiences that boost engagement and drive revenue?

Why Your Vision Is Destroying Your Business

In an age of accelerated business and societal change, is your corporate vision advancing the agenda or hindering your company? Ade McCormack shows why your vision may be destroying your business...

How Cloud Technology Enables Small Businesses to Succeed

Dell Technologies investigates how small businesses have pivoted during the global pandemic, embracing cloud technology to fuel success. Hear from two members of Dell Women's Entrepreneur Network who used tech to serve their customers successfully in tumultuous times.

How Banking Firms Can Migrate to the Cloud – And Win...

Martin Moyers, Business Analyst at Zymr, Inc., outlines the four key areas fuelling cloud migration success in the banking sector. From understanding the cloud to turning strategy into an action plan, accelerate your migration now.

An Executive’s Guide to Risk Management

In a new Guest Spotlight, Ade McCormack outlines how executives should approach risk management now that live in the post-industrial, Silicon Valley era. Main takeaway? Only through experimentation can organisations expect to succeed.