CEO.DIGITAL AND ADOBE PRESENT A VIRTUAL NETWORKING EXPERIENCE
- This event has passed.
Zero Worries in Zero Trust: Building Customer Advocacy in the Digital Age
25th May 2022 | 4:00 pm - 5:30 pm
Zero Worries in Zero Trust: Building Customer Advocacy in the Digital Age
YOUR DIGITAL AGENDA
Building trust is a fundamental part of healthy customer relationships in the digital age; and the upside is massive. Deloitte Digital shows that 62% of people who report high trust in a brand buy almost exclusively from that brand versus its competitors. Earning trust is a constant endeavour, however, and relies on maintained standards of data transparency and great customer experiences across all brand touchpoints. Are today’s enterprise leaders doing all they can to meet consumer expectations for data protection – and should they be giving customers greater control of personal data held by brands?
At this exclusive virtual networking event, you and your industry peers will unpack the secrets to leveraging trust by understanding the value of zero-trust frameworks from the customer’s perspective. We’ll discuss the role of tech in earning trust in the digital age, the ongoing exchange between brands and their customers, and how to strive for continuous improvement and innovation in the digital age.
Secure your place for this exclusive event now to receive a luxury selection of refreshments direct to your door. We only have space for 15 Marketing and CX leaders. Register now to discover the value of zero trust for the digital age customer!
REASONS TO ATTEND
Steer the discussion
After you register for this event, you’ll have the opportunity to shape the agenda! We’ll send you a survey before the digital networking experience where you can choose topic points and suggest new ones.
Maximise the potential of trust
With trust, you can build loyalty and, even better, advocacy for your brand by developing reliable and effective frameworks.
Hear from and connect with like-minded Marketing leaders
This is your chance to connect with your peers from across industries and build lasting business relationships that help your organisation thrive.
Learn about effective tech implementation
Tech is at the core of developing trust in the digital age. Knowing where to invest and how to implement it can ensure your customer experiences are consistently excellent across all touchpoints.
WHO’S ATTENDING
We’re inviting just 15 CMOs, Heads of Marketing, CXOs, and other similar leaders to this exclusive networking experience with Adobe. If you’re looking to enhance your brand’s relationship with customers at scale and reap the rewards of zero trust in the digital age, this event is for you.
It is the perfect opportunity to network with your peers and and spark new and meaningful business relationships. We’ve already confirmed attendees from Informa, Invesco, Vodafone and Unilever. Will we see you there, too? RSVP now!
SPEAKER
JAMIE BRIGHTON
Head of Product Marketing EMEA, Adobe
Jamie has worked in digital marketing for more than 20 years, 15 of those with Adobe helping clients implement and adopt optimisation, personalisation and behavioural targeting. He has experience client, agency and vendor-side and has worked for Adobe in EMEA and APAC.
In his current role, Jamie heads up the Digital Experience Product Marketing team for Adobe in EMEA. His current areas of focus include personalisation at scale, the use of AI in digital marketing and the role of technology in delivering superior customer experiences.
YOUR HOST
Adobe is changing the world through digital experiences. Anticipate and adapt your customers’ ever changing expectations with Adobe Experience Cloud, our family of digital business products that delivers real-time data, scalable personalisation and every channel delivery all from a single platform.
RSVP 15 places available
PHYSICAL TO DIGITAL
Each CEO.digital Café attendee will receive a luxury selection of luxury teas, coffees and biscuits. Delivered direct to your door prior to the event, the refreshments are the perfect way to bring our guests together during the virtual experience no matter where they’re based.
Congratulations for the event. The format was really innovative for me, and the content was super relevant.
CEO.DIGITAL CAFÉ EXPERIENCE
PRE-EVENT SURVEY
Select talking points
to steer the discussion
DELIVERY
Luxury selection of refreshments
direct to your door
BUSINESS CONTENT
State of the Nation address
by industry leader
BREAKOUT ROOMS
Networking
and key challenges
GROUP DISCUSSION
Business panel including industry
expert, customer and host speaker
WRAP UP
Closing comments
and next steps
Thought the event was well structured and breaking it up between the business and pleasure elements led to a nice balance and a relaxed discussion. Overall very enjoyable!
SUMMARY
CEO.DIGITAL AND ADOBE PRESENT
