Webinar: Putting the Person in Personalisation
12th December 2019 | 1:00 pm - 2:00 pmFree
Thursday 12th December at 13:00 CET
Did you know that 74% of businesses in Benelux believe personalisation is a core component of an effective customer experience strategy? Given that 49% of buyers have made impulse purchases after receiving a more personalised experience, this makes complete sense.
But how can businesses utilise personalisation to create truly exceptional customer experiences that set them apart from their competitors?
On 12th December 2019, CEO.digital will be joined by Customer Experience (CX) gurus Sitecore, who will share their expertise on how businesses like yours can enhance their customer relationships with personalisation.
Leading the conversation will be Caspar Fraiture, a digital transformer who is a board advisor and managing consultant at Bvolve. Caspar will draw on his unique experiences at Aegon, Bethmann Bank, ING, and many more to reveal how personalisation can be used to create lasting one-to-one relationships with customers in the digital age.
Register today for this free webinar and get ready to discover fresh personalisation insights to transform your CX strategy.
Caspar Fraiture, Board Adviser & Managing Consultant
Caspar is a board adviser and managing consultant at Bvolve. He draws on over 20 years of experience in senior positions throughout the industry to help organisations become disruptors and effect positive digital transformation. Caspar will share his unique perspective to show how companies can harness user data insights to generate continuous business growth.
Mark Diderich Brill, Professor & Business Expert
Mark Brill is an experienced digital and business expert whose field of expertise spans experience, IoT, mobile and the emerging field of Ethics and AI.
Mark is a professor & lecturer at Birmingham City University and the University of the Creative Arts.
The webinar will run for 1 hour on the 12th December at 1pm (CET)
5min introduction by Craig McCartney highlighting latest customer experience findings in Benelux.
- 74% of businesses in Benelux believe personalisation is a core component of an effective customer experience strategy
- Introduction to guest speakers
20min presentation by Caspar Fraiture:
- How to create a great CX for every touchpoint Casper will talk through how to maximise this relationship with personalisation.
- Adopt the Phygital Approach by combining physical and digital channels with personalisation to deliver a tailored experience that truly engages customers.
20min presentation by additional guest speaker:
15min Q&A session moderated by Craig McCartney
- Questions by the audience
3 Places Left
Putting the Person in Personalisation: How to build one-to-one relationships in a digital world
By submitting this form, you agree for your information to be shared with CX2030 and their partner Sitecore, who may want to contact you in regard to this webinar or related content.
Create a Great CX for Every Touchpoint:
Digital touch points play a role in 90% of the customer journey. We’ll show you how to maximise this relationship with personalisation
Adopt the Phygital Approach:
Combine physical and digital channels with personalisation to deliver a tailored experience that truly engages customers
Build Lasing Customer Relationships:
For every dollar spent in US retail, 56 cents is influenced by digital interactions. Personalise your digital offering today to unlock greater revenue potential